Today we will discuss the Blog Analysis project, audience, purpose, context, ethos, and your About and Welcome pages that are due this Friday. We will use The Pioneer Woman’s website/blog as an example for our discussions today.

1. First, open a Word document and write a one-paragraph (no more than one double-spaced page) summary of Amanda Fortini’s article on the Ree Drummond and her blog. What is Fortini’s assessment of Drummond’s persona/ethos? Include at least two examples from the article. Put your name on your summary, print, and turn in. (10 minutes)
2. When finished with the quiz, read The Pioneer Woman’s about page, and then skim the most recent posts on the site (they are highlighted in the scrolling photos on the homepage). Then explore other sections if you have time.
3. Mini lecture on the design plan approach to production and analysis: focus on statement of purpose and production strategies. (10 minutes)
4. Get into groups of four to analyze the site according to the guidelines for the Blog Analysis project. Focus on statement of purpose and production strategies. Choose someone to take notes for the group. The notetaker will share the group’s analysis with the class. You will return to this group Wednesday when we examine visual and written arrangement. (15 minutes)
5. Login to your WordPress account and go to your blog dashboard. We will create a welcome page and set it as the homepage for your site. (10 minutes)
6. Wrap-up and questions (5 minutes)